About
Put your money where your head is.
You already own the position. This is the part where you say so out loud.
The idea
A hat for every ticker. All of them.
Team caps exist for every franchise in every league — but not for the thing you actually follow every day. So we built the engine that fixes it: 14,361 stocks, ETFs, coins, and funds, each one an embroidered cap in its sector's thread color. If it trades, we stitch it.
The craft
Stitched, not printed.
Raised satin-stitch embroidery on a structured six-panel cap — thread that outlasts your average holding period. Tech stitches in green, energy in amber, finance in blue: every ticker threads in its sector's color, automatically.
See the color system →Maker portraitphoto soon · 4/5
Made to order
No warehouse. No leftovers.
Every cap is embroidered when you order it — about 1 weekdoor to door. Your hat didn't exist until you decided it should. We think conviction works the same way.
Run from Minnesota, USA. Questions land with a human — the support inbox is in the footer, and it's read daily.
The rules
We sell hats, not takes.
Nothing here is financial advice, a prediction, or an endorsement — the ticker on your head is your call, and that's the whole point. We just make sure it's stitched like it matters.